One of my previous clients was asked to be a sponsor for this year’s “Anything Goes Tailgate” for the Georgia/Florida college football game. This year’s event featured a full performance the night before the game from a new country duo, Florida Georgia Line. My client received three pairs of tickets, among other offers, for being a sponsor, so we created a Facebook campaign to hold a contest for the ticket giveaway. Continue reading
Social Media
ImageSocial media is a tremendous growing industry, literally updating everyone’s lives to an exciting level. I have always been attracted to the digital side of marketing, but also wanted to be involved in the guerrilla movement of social media. This position with Media Mix gave me that. I believe that social media is a very strong tool, and with the proper etiquette and creative thinking, can be world impacting.
One way to attract your viewers is through imagery. We like to try to use images in most of our posts as to catch the viewers eye. Especially in today’s world, the format that Instagram created is what Facebook has essentially turned into – it is no longer a social network but a photo sharing platform, only better. The artwork below are pieces that I made for Facebook, a newsletter or web banners. I used Adobe Photoshop, InDesign, and a free website called Pixlr.
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As the growing popularity and usability of social media continues, it may have a positive effect on our economy. Corporations and small businesses alike are learning the advantages of embracing the technological era to earn better, well-rounded and prepared employees, as well as strengthen their grasp in society. More and more college level students are participating in these tools and building their resumes on paper, through the web, and in their every day lives. Social media embodies many useful capabilities that can help employers and job hunters all around. Continue reading
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